Future Visioning – A Customer-Centric Approach to Innovation

Short Course / 4 days

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Course Information
Learning Outcomes
Course Schedule
Lesson Plan
Trainer Profile
Certification
Course Fees
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Course Information

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Learning Outcomes

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Through this programme, NP and SIM AEC Pte Ltd will work with SMEs to apply a design thinking approach to develop future customer-centric solutions that create,d deliver and capture new value for users and the organisation at large. It will focus on applying a design thinking approach to innovation, creating value for the employee and building innovative business models._x000D_
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The programme will include intensive hands-on experiential workshops, where learners are required to apply the methods and techniques learnt to develop innovate intervention plans and their corresponding strategic implementation roadmaps._x000D_
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  • Apply the design thinking approach to innovation

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  • Introduce the BMC framework to business owners and how they can use it as a tool to review, re-evaluate and re-strategise their current business model

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  • Relook at the branding strategy, have an overview of the e-commerce trend as well as product trends

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  • Learn how to develop implementable innovations and ideas for today’s business and future businesses

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Course 
Schedule

Application Period: TBC_x000D_
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Course Dates:_x000D_

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  • Day 1: 22 Apr 2021

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  • Day 2: 27 Apr 2021

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  • Day 3: 29 Apr 2021

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  • Day 4: 4 May 2021

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Class Time: 9am to 5pm_x000D_
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Venue: SIM Management House, 41 Namly Avenue, Singapore 267616_x000D_
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Ngee Ann Polytechnic reserves the right to reschedule / cancel any programme, modify the fees and amend information without prior notice.

Lesson Plan

This course consists of 6 modules:

Day 1 (9:00-10:00 am)

Overview of Design Thinking (Lecture + Prac)_x000D_
1.1) 5 critical steps: Empathise,_x000D_
Define, Ideate, Prototype, Test_x000D_
1.2) Case studies_x000D_
1.3) Simplified- Looking,_x000D_
understanding, making_x000D_
1.4) Ice-breaker- Setting the_x000D_
tone

Day 1 (10:00-12:00 pm)

Empathise- Know your customers (Lecture + Prac)_x000D_
2.1) Introduction to Empathy_x000D_
Principles: Tools & Applications_x000D_
2.2) Stakeholder mapping &_x000D_
Persona profile: Focus on_x000D_
People, Understand your_x000D_
consumers_x000D_
2.3) Experience Diagramming:_x000D_
Visualize interactions and_x000D_
touchpoints, Identifying pains,_x000D_
gains

Day 1 (1:00-2:00pm)

Define- Framing your approach _x000D_
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(Lecture + Prac)_x000D_
3.1) Identify issues and insights: Rose, Thorn, Bud methodology_x000D_
3.2) Prepare opportunity_x000D_
statements: Creating Statement Starters

Day 1 (2:00-3:30pm)

Ideate & Prioritise- force a large_x000D_
number of new and unusual possibilities (Lecture + Prac)_x000D_
4.1)Envision future possibilities:_x000D_
Creative Matrix_x000D_
4.2)Prioritize opportunity areas:_x000D_
Importance/Difficulty Matrix

Day 1 (3:30-5:00pm)

Prototype, Test!- Create a solution,_x000D_
share it and get feedback! (Lecture + Prac)_x000D_
5.1) Visualize the ideas: Concept Poster_x000D_
5.2) Pitch & Share your concepts:_x000D_
Constructive discussion through_x000D_
Critique

Day 1 (5:00-6:00pm)

(Lecture + Prac)_x000D_
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Plotting your Value Proposition:_x000D_
6.1) Consumers- Gains, Pains, Jobs_x000D_
6.2) Value Prop- Products & Services, Pain killers, Gain Creators_x000D_
Overview of Business model_x000D_
canvas_x000D_
7.1) Heads-up

Trainer's Profile

Jason Khiang

Jason Khiang is currently the course chair of Diploma in Design in Ngee Ann Polytechnic and Co-chair of etc lab of School of Design and Environment in Ngee Ann Polytechnic.

Prior to joining Ngee Ann polytechnic, Jason has designed products and experiences with companies such as Scanteak, Kohler, Nestle, Loreal,
Nestle, Techtronics industries and has commercialized more than 50 designs.


He is the award recipient of Public Sector Transformation and IF, Red Dot awarded by IDSA. Jason has also won twice the School teaching award from Ngee Ann Polytechnic.


Jason holds a MBA from Jiaotong University and a Bachelor (Hons) in Industrial Design from University of New South Wales

Certification

In-class assessments.

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A Certificate of Performance will be awarded to participants who achieve at least 75% attendance and pass all required assessment(s).

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A Certificate of Participation will be awarded to participants who meet the 75% attendance requirement but did not pass all required assessment(s).

Course Fees

Course fee is payable upon acceptance. It is inclusive of 7% GST and subject to review._x000D_
For Singaporeans and Permanent Residents who qualified for Enhanced Training Support for SMEs, enter SME in the promo code during course application._x000D_
SkillsFuture Credit Funding Available. Terms and Conditions apply._x000D_
Ngee Ann Polytechnic reserves the right to reschedule / cancel any programme, modify the fees and amend information without prior notice.

Applicants / Eligibility Fees
Singapore Citizens (SC) below the age of 40 years$963.00
Singapore Citizens (SC) aged 40 and above$363.00
Singapore Permanent Residents (PR)$963.00
Enhanced Training Support for SME Scheme (for SC & SPR)$363.00
Others (and Repeat Students)$3210.00
Full Course Fee$3210.00